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Insights & Analysis: Fantasy Sports League
It’s that time of year again: Fantasy Football Season! Everyone’s been talking about their draft picks, the upcoming game, and who’s the best in their league. But that’s just one side of it. The...
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Insights & Analysis: Online Dating
Going for a night on the town in hopes of finding ‘the one’ is quickly becoming obsolete. People are increasingly opting to instead stay in, log on, and browse through thousands of online dating...
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Insights & Analysis: Online Travel
The holiday season leads to many people daydreaming of travel. Whether it’s to the beaches of an exotic destination, or the cozy living room of a distant relative – flights and hotels are getting fully...
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[Infographic] The State of E-Commerce in 2015
Online shopping continues to be one of the biggest driving forces of growth in the commercial world. What does this mean for advertisers? You do it, I do it, we all do it – shop online, that is. Its...
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[Infographic] The State of the Movie Streaming Industry 2015
In the age of technology, Video-On-Demand (VOD) streaming services have become the dominant way of consuming TV shows and movies. Netflix and Hulu are now household names. They afford the convenience...
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[Infographic] Battle of the Brands: Nike vs. Under Armour
So last month, the NBA finals went out with a bang as the Golden State Warriors won its first NBA title in 40 years. Cue the fanfare for #dubnation (meanwhile tears stream for Cavs fans). Cue also the...
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How to Draft a Winning Fantasy Football Ad Strategy
When it comes to fantasy football there is no doubt that a winning strategy requires a dedicated mind that leverages insights, does research and of course, learnings from the strategies of other...
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Forex Companies Compete to be the Loudest Advertiser
According to the Bank for International Settlements, there’s an average of $5.3 trillion traded in the Foreign Exchange (forex) market per day. That’s $1.3 trillion more than 3 years prior in 2010. In...
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